Our HistoryAFC is an acronym for the Ayama Family Club.   AFC Japan was founded by Asayama Tadahiko after accumulating years of sales and trading experience.  He works hard to build a comprehensive production system and operates with 4 Main Principles, namely Improving Quality Standards, Affordability, Raising Awareness and Social Responsibility.  In 1999, AFC started international trade, developing more than 200 products in other major countries such as Singapore, Korea and China.  During its development period, Asayama Tadahiko realized that this industry had great potential to develop into a large and global company. Asayama Tadahiko is a leader in Japan's growing health and beauty product industry..